- Press release: It’s go time for RMB Ultra-trail Cape Town 2023
SA’s premier Ultra-trail running event, RMB Ultra-trail Cape Town, now part of the World Trail Majors, kicks off.
- Press release: BOS Ice Tea launches a Limited Edition can with Siya Kolisi
Every can sold supports the Kolisi Foundation and impacts the nation.
- Media coverage: Kingfish Enterprises in Daily Maverick
We love working with people, companies and organisations that are making a difference in preserving our environment, and biodiversity. The marine environment in particular is so fragile that our client’s work farming red-listed species like Kob/Kabeljou, is so exciting to showcase. We are sharing their business news and raising consumer awareness of the fact that farmed Kob is in fact green-listed by SASSI, where wild-caught Kob is red-listed.
- Press release: Eyes on top prize money at KAP sani2c
We have been working on KAP sani2c since the 2018 edition, loving every minute of what we get to do – sharing the story of an incredible South African mountain bike race that started to raise funds for a rural school, and has since then provided millions of rands worth of support to over 23 schools and other community organisations along the route from Underberg to Scottburgh in KwaZulu-Natal. The Race is also a highlight of the pro racing calendar for SA Mountain Biking, and this press release explains why.
- RMB Ultra-trail Cape Town is now a worldwide bucket list race
South Africa’s premier trail running event, RMB Ultra-trail Cape Town (RMB UTCT) is one month away, and as the event draws near, a long list of international elite trail runners have confirmed their entries and made their travel plans to South Africa.
- Press release: BOS to shake up the carbonated drinks sector with their new Sparkling Ice Tea range
The much-loved South African Rooibos brand, BOS, plans to shake up the carbonated drinks category by launching a range of sparkling ice teas – in lemon, tropical and strawberry flavours – delivering all of the BOS magic their fans are used to, but with light carbonation. Perfect for kids, adults and as a mixer, this range has all the benefits of healthy rooibos, is caffeine free and low in sugar and kilojoules.
- Press release: The Beach on the Grand Parade ready to host Volleyball World Beach Pro Tour Elite 16
Cape Town is ready to host the Volleyball World Beach Pro Tour Elite 16 this week from 2-6 November, with a grandstand and ‘beach’ built on the Grand Parade to host over 64 elite volleyball athletes at the prestigious international tournament.
- Press release: Roger de Sa to join Iranian coaching team for World Cup
Cape Town. 11 September 2022. Fresh from his successful coaching stint with the Egyptian national side, Roger de Sa flies to Tehran today to join Carlos Queiroz as assistant coach to the Iranian national side for their FIFA World Cup campaign. This will be De Sa’s fourth role coaching a national team, and his second
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- Enter the Rhino & Restoration Challenge
We are thrilled to be working with Runcation and Be Moved Collective. Be Moved is currently helping to raise funds to help establish a mega reserve in the Eastern Cape and is appealing to runners (and non-runners) to enter the Rhino & Restoration Challenge and share on social media, encouraging others to join in support of conservation.
- KAP sani2c trails ready to put on a show
The KAP sani2c holds its 18th edition this week. The team had a lot of work to do to repair damage from the recent floods, but the trails are ready and exciting racing lies ahead.
- Press release: Fashionistas ready to bloom at Cape Town MET’s Glam Garden
Starting off 2022 with the World Sports Betting Cape Town MET on 29 January. It’s open to the public again this year and promises fashion, glam and entertainment as well as exciting racing….
- Press release: Locally produced kids’ bicycle seat launches in SA
Cape Town mountain biker Doug Bird has developed a bicycle seat for kids that will have adventurous little ones laughing with glee as mom or dad takes them for a fun ride on the bike.
- Media coverage: Ultra-trail Cape Town 2021
We secured media opportunities for the Ultra-trail Cape Town event which took place on 27 November. Over 80 pieces of coverage were generated across radio, TV, print and online media.
- Media coverage: Discover Africa showcase for SANParks week
We produced this article and secured publication sharing the link to the helpful site that client Discover Africa has created to showcase all 19 South African National Parks for SANParks week.
- Personal branding: Prodigal Khumalo, ultra-distance athlete
We are working with ultra distance runner Prodigal Khumalo to do some brand-building PR and have secured TV, Radio, Print and online coverage for him.
- Media coverage: sani2c nonstop announcement
The KAP sani2c 3-day mountain bike race is a much-loved stage race in South Africa, and last month they announced that they would be reintroducing the sani2c nonstop in 2022. We ensured that every mountain bike media in SA carried the story.
- Media coverage: Hyper-personalisation in retail. Are we there yet?
We were happy to get media exposure for Fixel, the innovative online sneaker store using Artificial Intelligence to power their personalised shopping experience. Read about the latest developments in online retailing.
- Media coverage: Bruce Whitfield’s The Money Show
Our client BOS Brands had an interview on Bruce Whitfield’s The Money Show on Radio 702 and Cape Talk.
- Press release: BOS Brands launches BOSpresso® with Rainforest Alliance Certification
BOS is excited to share a new product, BOSpresso® , and to announce that its hot tea products will now carry the Rainforest Alliance seal.
- Media coverage: Trailblazing riders conquer mountains to inspire women cyclists
Tegan Phillips and Renata Bossi from WGBB took part in the KAP sani2c, sharing their journey on social media in order to encourage other women to take on mountain bike stage race events. Maryann Shaw chatted to them and wrote this article, featured as the Saturday Profile in Daily Maverick.
- Press release: PYGA Euro Steel and Motorlease Perigon secure the KAP sani2c titles
PYGA Euro Steel’s Matthys Beukes and Gert Heyns and Motorlease Perigon’s Robyn de Groot and Amy McDougall are the 2021 KAP sani2c champions.
- Press release: Beukes and Heyns extend their lead at KAP sani2c Stage 2
Another exciting finish in the men’s race at stage 2 of the KAP sani2c, but PYGA Euro Steel’s Matthys Beukes and Gert Heyns managed to extend their overall lead by nearly 4 minutes as they charged across the line in a time of 03:24:32 (GC 06:14:45).
- Press release: Nail biting finish at KAP sani2c Stage 1
It was a sprint finish as the PYGA Euro Steel team of Matthys Beukes and Gert Heyns took the stage win at day one of the KAP sani2c today, in a time of 02:50:13, just two seconds ahead of teammates Philip Buys and Pieter du Toit.
- Media coverage: Torpedo SwimRun Moon 2021
In April 2021, we undertook a small brand-building project for Torpedo SwimRun around their Moon event which was to take place in Gauteng.
We identified the journey of Thina Mananyetso as a great story to share, and enlisted the help of extreme swimmer Ryan Stramrood to assist Thina on a journey to conquer the Torpedo SwimRun Moon.
- An exciting 2021 KAP sani2c in store
After 2020 saw a number of shake-ups amongst South Africa’s professional mountain bikers, many have settled into new teams and are ready to race KAP sani2c next month. The organisers are delighted to be hosting the usual sani2c magic, both for those looking for the ride of their lives, and for the professional teams who had very little racing last year.
- Press release: Torpedo SwimRun Moon making waves in Gauteng
Adventurous sportspeople in Gauteng are readying themselves for Torpedo SwimRun Moon presented by OUTsurance, a swimrun event that takes place on Sunday 25 April at Cradle Moon Lakeside Reserve in Muldersdrift.
- Personal Branding: Ryan Stramrood, WOWSA Award nomination
In January 2021, Ryan Stramrood, extreme swimmer and inspirational speaker, was nominated for an international open water swimming award, and Maryann Shaw Communications used the nomination to do some further brand-building PR for Ryan.
- Media Coverage: Richard Murray at Torpedo SwimRun KnockOut
Through the etv feature and an SABC TV feature about the Torpedo SwimRun, the event’s new sponsor OUTsurance received significant media exposure.
- Case Study: Glamtrails, walking tours in the Hemel-en-Aarde Valley
Services: PR and social media management
The challenge: Gillian Faichnie from Glamtrails approached us in July 2019, needing to market their new business – walking tours with wine and food experiences in the Hemel-en-Aarde Valley in the Western Cape.
- Case Study: The 2018 KAP sani2c, 3 day mountain bike stage race
Maryann Shaw Communications was brought on board the sani2c media team less than a month before the event in May 2018, in order to assist with brand-building PR.
By identifying relevant media angles of interest to an audience wider than MTBers, we were able to gain extensive media coverage for the event across multiple channels.